People are always evolving and inventing new forms of storytelling and I think with the digital medium and interactivity, it just opens up amazing opportunities to present information and provide storytelling frameworks from which people can experience stories. And that’s what I get excited about, the medium itself. Seeing what the journalism world is doing, or seeing how filmmakers are taking their craft and form and narrative in different ways; I see a lot of innovation to help people and really integrate all forms of storytelling into these more media rich experience. For us, Second Story is really about the participatory nature of interactivity and that two-way interaction. So you as the user, your experience, you’re creating Second Story. That’s your own personal story in how you interact. And we see ourselves as storytellers in the sense that we’re putting these frameworks and systems together that people can move through to ultimately create their own story. - See more at: http:/